Terms and Conditions

  1. Introduction

1.1 These Terms and Conditions (“Terms”) govern the sale and execution of digital advertising campaigns (“Campaign”) on Trooh Media’s (“Trooh”) digital screens.  1.2 By purchasing a Campaign from Trooh, the advertiser (“Advertiser”) agrees to be bound by these Terms.

  1. Definitions

2.1 “Digital Screens” refers to the electronic billboards and displays screens.  2.2 “Creative” refers to the digital content provided by the Advertiser for display on Trooh’s Digital Screens.  2.3 “Campaign Period” is the time frame during which the Campaign will run on Trooh’s Digital Screens.

  1. Campaign Scope

3.1 The Campaign details, including but not limited to the markets, campus locations, timing and total impressions, will be outlined in the Insertion Order.  3.2 Trooh will display the Advertiser’s Creative across its Digital Screens in the specified campus locations and during the agreed-upon Campaign Period.

  1. Creative Deadline and Technical Specifications

4.1 The Advertiser is responsible for providing Creative(s) that meets Trooh’s technical specifications, which will be provided upon agreement.  4.2 Creative must be submitted at least 5 business days before the start of the Campaign Period.  4.3 Trooh reserves the right to reject or require modifications to any Creative that does not comply with specifications, local laws, or is deemed inappropriate.  4.4 Trooh may provide design and production services for an additional fee, subject to separate agreement.

  1. Content Approval and Restrictions

5.1 All Creatives are subject to Trooh’s approval prior to deployment.  5.2 Trooh prohibits any content that is illegal, obscene, defamatory, or infringes on any third-party rights.  5.3 Trooh reserves the right to remove or refuse to display any content that violates these standards or the terms of the Insertion Order.

  1. Campaign Delivery and Performance

6.1 Trooh will use commercially reasonable efforts to deliver the Campaign as specified in the Insertion Order.  6.2 Trooh does not guarantee specific outcomes such as viewer engagement, response rates, or conversions.  6.3 Trooh will provide delivery reports detailing the impressions delivered during the Campaign Period.

  1. Payment Terms

7.1 The Advertiser agrees to pay Trooh the total Campaign cost as specified in the Insertion Order.  7.2 Payments are due within 30 days of invoice issuance unless otherwise agreed in writing.  7.3 Trooh reserves the right to charge interest on late payments at a rate of 2% per month. 7.4 In the event of non-payment, Trooh may terminate the Campaign and pursue any legal remedies available.

  1. Cancellation and Rescheduling

8.1 The Advertiser may cancel or reschedule the Campaign by providing written notice at least 120 days before the Campaign start date.  8.2 Cancellations or rescheduling requests made after this period may incur fees, as outlined in the Insertion Order.  8.3 Trooh reserves the right to cancel or reschedule the Campaign in cases of force majeure, technical issues, or other circumstances beyond its control, with notice provided to the Advertiser.

  1. Limitation of Liability

9.1 Trooh will not be liable for any indirect, incidental, or consequential damages arising from the Campaign.  9.2 Trooh’s total liability for any claim related to the Campaign will be limited to the amount paid by the Advertiser under the Campaign Agreement.

  1. Indemnification

10.1 The Advertiser agrees to indemnify and hold Trooh harmless from any claims, damages, liabilities, and expenses arising from the content of the Creative or the Advertiser’s breach of these Terms.

  1. Confidentiality

11.1 Both parties agree to keep confidential any proprietary or confidential information received from the other party in connection with the Campaign.  11.2 This confidentiality obligation will survive the termination or completion of the Campaign.

  1. Governing Law and Dispute Resolution

12.1 These Terms shall be governed by and construed in accordance with the laws of New York. 12.2 Any disputes arising from or related to these Terms shall be resolved through good-faith negotiations. If the dispute cannot be resolved, it shall be subject to the exclusive jurisdiction of the courts of New York.

  1. Miscellaneous

13.1 These Terms, together with the Insertion Order, constitute the entire agreement between Trooh and the Advertiser and supersede all prior agreements.  13.2 Any amendments to these Terms must be in writing and signed by both parties.  13.3 If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.